Iimpawu zedijithaliiye yaba yinxalenye yentengiso yale mihla, ivumela amashishini ukuba anxibelelane nabaphulaphuli abajolise kuwo ngamandla nangokubandakanyekayo. Ngokuhambela phambili kwetekhnoloji, imiqondiso yedijithali idlulele ngaphaya kwemiboniso yangaphakathi ukuze ibandakanye imiqondiso yangaphandle yedijithali, isenza kube lula ukuba amashishini afikelele kubathengi bawo naphi na apho akhoyo.
Enye yezona ndlela zingabizi kakhulu kwiimpawu zedijithali zangaphandle kukusetyenziswa kweebhodi zedijithali ze-standee. Ezi zisombululo zeempawu zedijithali ezihlakaniphile zibonelela amashishini ngendlela eguquguqukayo nefikelelekayo yokutsala kunye nokubandakanya abaphulaphuli babo. Le bhlog iya kuxoxa ngeenzuzo zokusebenzisa iibhodi ze-standee zedijithali njengenxalenye yesicwangciso seempawu zedijithali zangaphandle.
Izisombululo zeMiqondiso yeDijithali
Xa kuziwa kwimiqondiso yedijithali yangaphandle, iindleko zihlala ziyinkxalabo ebalulekileyo kumashishini. Iindlela eziqhelekileyo zentengiso yangaphandle ezifana neebhodi zezaziso kunye neepowusta zinokubiza kwaye zibe nokuguquguquka okulinganiselweyo. Kwelinye icala, iibhodi zokuma zedijithali zibonelela ngeendlela ezifikelelekayo neziguquguqukayo.
Iibhodi zeDigital standee ngokuyimfuneko ziyimiboniso yedijithali enokubekwa kwiindawo ezingaphandle ezifana nezitrato, iindawo zokuthenga, kunye neendawo zeminyhadala. Ezi zibonisi zingasetyenziselwa ukubonisa umxholo wentengiso, iintengiso, okanye imiyalezo yolwazi. Ngokukwazi ukutshintsha umxholo ukude, amashishini angakwazi ukuhlaziya ngokulula iibhodi zabo ze-standee zedijithali kunye nokukhushulwa okutsha kunye nezibhengezo ngaphandle kokungena kwiindleko zokushicilela izinto ezintsha.
Imiqondiso yangaphandle yeDijithaliImpembelelo
Impembelelo yemiqondiso yedijithali yangaphandle ayinakujongelwa phantsi. Ngokubeka ngobuchule iibhodi zokuma zedijithali kwiindawo ezinabantu abaninzi, amashishini anokuthi abambe ngokufanelekileyo ingqalelo yabathengi abanokubakho kwaye aphembelele izigqibo zabo zokuthenga. Ubume obuguquguqukayo beempawu zedijithali kuvumela amashishini ukuba enze umxholo obandakanyekayo kunye nokukhangela amehlo onokushiya impembelelo engapheliyo kubantu abadlulayo.
Ngaphezu koko, iibhodi ze-digital standee zinokuxhotyiswa ngeempawu ezisebenzisanayo ezifana nezikrini zokuchukumisa okanye i-motion sensors, ukubonelela ngamava amaninzi kunye nokuzibandakanya kubaphulaphuli. Eli nqanaba lokusebenzisana linokunceda amashishini ukuba ahluke kukhuphiswano kwaye enze impembelelo ekhumbulekayo kwimarike ekujoliswe kuyo.
Imiqondiso yedijithali yangaphandle luhlobo lwentengiso oluguquguqukayo olunempembelelo ekuvumela ukuba ubonise umyalezo wakho ngendlela eguquguqukayo netsala amehlo. Nokuba uyindawo encinci yokuthengisa okanye iofisi enkulu yeshishini, imiqondiso yangaphandle yedijithali inokwenziwa ngokwezifiso ukuhlangabezana neemfuno zakho kunye neenjongo. Ukusuka ekukhuthazeni ukuthengisa kunye nokunikezelwa okukhethekileyo ukubonelela ngolwazi olubalulekileyo kunye nezikhombisi-ndlela, amathuba angenasiphelo.
Enye yeenzuzo eziphambili zemiqondiso yangaphandle yedijithali kukukwazi kwayo ukubamba ingqalelo yabadlula ngendlela. Ngokungafaniyo neempawu zemveli ezimile, imiqondiso yedijithali ibamba ingqalelo ngemibala yayo eqaqambileyo, imifanekiso eshukumayo, kunye nomxholo obandakanyekayo. Oku kuyenza ibe sisixhobo esifanelekileyo sokutsala abathengi kwishishini lakho kunye nokwandisa i-traffic yeenyawo.
Enye inzuzo yeempawu zedijithali zangaphandle kukukwazi ukubonelela ngolwazi olusexesheni kunye nolufanelekileyo kubaphulaphuli ojolise kubo. Nokuba ukhuthaza ukusungulwa kwemveliso entsha, ukwabelana ngeendaba ezibalulekileyo, okanye ukwamkela nje abathengi kwindawo yakho, imiqondiso yedijithali ikuvumela ukuba ukhawuleze kwaye uhlaziye umxholo wakho ukubonisa ulwazi lwamva nje.
Iimpawu zedijithali zangaphandle zinokunceda ukuphucula amava omthengi ngokubanzi. Ngokubonelela ngolwazi oluluncedo kunye nomxholo obandakanyekayo, unokwenza amava amnandi kwaye akhumbuleke ngakumbi kubathengi bakho, oko ekugqibeleni kunokukhokelela ekwanelisekeni kwabathengi kunye nokunyaniseka.
Ukongeza kwiinzuzo zayo zentengiso kunye nonxibelelwano, imiqondiso yedijithali yangaphandle ikwabonelela ngeendleko ezisebenzayo kunye neyokusingqongileyo enye indlela kwiindlela zentengiso zemveli. Ngokusebenzisa iziboniso zedijithali, unokuphelisa isidingo sokuprinta kunye nokutshintsha iimpawu ze-static, ngaloo ndlela unciphisa impembelelo yakho yokusingqongileyo kunye nokugcina iindleko zexesha elide.
Xa kuziwa ekuphumezeni imiqondiso yedijithali yangaphandle, kubalulekile ukuqwalasela izinto ezinjengendawo, ubungakanani besikrini, kunye nolawulo lomxholo. Ukukhetha indawo eyiyo kwiziboniso zakho zedijithali kubalulekile ekwandiseni ukubonakala kunye neempembelelo. Ukongeza, ukukhetha ubungakanani besikrini esifanelekileyo kunye nokuqinisekisa ukufikelela ngokulula kwizixhobo zolawulo lomxholo kubalulekile ekugcineni imiqondiso esebenzayo nesebenzayo.
Iimpawu zedijithali zangaphandlekushishino inamandla okuguqula ngokupheleleyo indlela ishishini lakho elinxibelelana ngayo nabathengi kunye nabathengi. Ngokusebenzisa amandla omxholo oguqukayo kunye nokuzibandakanya, unokutsala ngempumelelo, ukwazisa, kunye nokubandakanya abaphulaphuli ojolise kubo, ekugqibeleni okukhokelela ekwandeni kokubonakala kohlobo kunye nempumelelo yeshishini. Nokuba ulishishini elincinci okanye inkampani enkulu, imiqondiso yedijithali yangaphandle sisixhobo esibalulekileyo sokukunceda ukuba ugqame kukhuphiswano lwemarike yanamhlanje.
Iimpawu zeSmart Digital Signage
Ukongeza kwindleko-esebenzayo kunye nefuthe, iibhodi zedijithali ze-standee nazo ziza kunye neempawu ezihlakaniphile ezenza zibe lukhetho olunomtsalane kumashishini. Oizikrini zentengiso zedijithali zangaphandle ezithengiswayoihlala ibandakanya uqhagamshelo lwe-Wi-Fi eyakhelwe-ngaphakathi, evumela ulawulo lomxholo okude kunye nohlaziyo. Oku kuthetha ukuba amashishini anokulawula ngokulula iziboniso zabo zedijithali zangaphandle ukusuka kwindawo esembindini, ukonga ixesha kunye nomgudu kwinkqubo.
Iibhodi ze-Digital standee zinokuxhotyiswa ngezakhono zokuhlalutya, ukuvumela amashishini ukuba alandele ukusebenza kwamaphulo abo emiqondiso yedijithali yangaphandle. Le datha ebalulekileyo inokunceda amashishini aqonde ukusebenza komxholo wabo kwaye enze izigqibo ezinolwazi malunga nezicwangciso zentengiso zexesha elizayo.
Iibhodi zeMiqondiso yeDijithali: Ikamva lekwikiosk yesikrini esichukumisayo sangaphandle
Njengoko itekhnoloji iqhubela phambili, iimpawu zedijithali zilungele ukuba yinxalenye ebalulekileyo yentengiso yangaphandle. Ukukwazi ukuhambisa umxholo ojoliswe kuyo kunye nomntu ngexesha langempela lenza iibhodi ze-digital standee sisixhobo esinamandla kumashishini ajonge ukwenza impembelelo engapheliyo kubaphulaphuli babo.
Ngamaxabiso afikelelekayo, izinto ezibonakalayo ezinempembelelo, kunye neempawu ezihlakaniphile, iibhodi ezimileyo zedijithali zinika amashishini ukhetho olufanelekileyo kwiimfuno zabo zeempawu zedijithali zangaphandle. Nokuba ngaba amashishini ajonge ukukhuthaza imveliso yawo, ukwandisa ukubonakala kwebrendi, okanye ukomeleza amava omthengi, iibhodi ezimileyo zedijithali zinethuba lokuguqula intengiso yangaphandle ngendlela eneendleko ezisebenzayo nenefuthe.
Iibhodi zeDigital standee zibonelela ngesisombululo esinyanzelisayo kumashishini afuna ukonyusa amandla eempawu zedijithali zangaphandle. Ngokufikeleleka kwabo, impembelelo, kunye neempawu ezintle, imiqondiso yedijithali ibonisa ngaphandle lukhetho olunobulumko kumashishini ajonge ukuthatha intengiso yawo yangaphandle ukuya kwinqanaba elilandelayo. Njengoko ikamva lentengiso yangaphandle liqhubeka nokuvela, iibhodi ezimileyo zedijithali zikulungele ukudlala indima ebalulekileyo ekuncedeni amashishini aqhagamshelane nabaphulaphuli ekujoliswe kubo ngamandla nangokubandakanyekayo.
Ixesha lokuposa: Jan-10-2024