1. Advantages of LCD advertising machines:
Accurate target audience: those who are about to buy; Strong anti-interference: When consumers enter the supermarket to buy goods, their attention is on the shelves; Novel promotional form: Multimedia promotional form is very novel and is the most fashionable and novel advertising form in the mall.
Digital signage stand can leave an excellent first impression in the business reception area with their stylish design and rich functions. The information displayed covers a warm welcome to visitors, detailed meeting schedules and briefings, real-time on-site details, and various company announcements. These visually attractive advertising machines have become the focus, allowing visitors to understand the company's relevant information promptly and clearly, thus creating a feeling of being at home.
2. Application areas of LCD advertising machines:
Hotels, commercial office buildings, elevator entrances, elevator rooms, exhibition sites, entertainment and leisure places. Subway stations, railway stations, airports. Taxis, buses, tour buses, trains, subways and airplanes. Supermarkets, chain stores, specialty stores, convenience stores, promotion counters, and other occasions.
The digital signage factory is stylish and modern and can seamlessly integrate with the office environment, further enhancing its appearance and overall atmosphere. These advertising machines can be flexibly placed in various corners of the office area, providing a versatile and visually attractive solution for information communication. Whether in a spacious office lobby or a compact work corner, floor-standing advertising machines can play a role.
Even in a small reception area with limited space, wall-mounted LCD advertising machines can show their talents. They can be neatly installed on the wall-mounted bracket, and the bracket can adjust the display angle of the advertising machine according to actual needs, thereby ensuring the best visual effect and perfectly blending with the surrounding decorative style. Whether displayed horizontally or vertically, the wall-mounted LCD advertising machine can meet different needs and add a professional and exquisite touch to the business reception area.
3. The significance of china digital display to consumers:
Achieve a more interesting shopping experience; have the opportunity to understand more abundant product and promotional information; actively select information to avoid promoters interfering with the shopping process.
Four principles should be paid attention to when using china digital signage
1. Determine the goal and direction
Determining the direction and content is the strategic goal of the entire enterprise. As a marketing tool, LCD advertising machines are designed to help customers understand products and improve sales performance. Generally speaking, it has three main goals to improve operational efficiency, quotation management, and customer engagement.
2. Audience Group
After having the goal, the next step is to determine the beneficiary group. For the beneficiary group, we can understand the basic situation of the public from two aspects, such as age, income, and cultural and educational level, which will directly affect the content planning and product selection of LCD advertising machines.
3. Determine the timing
The term time includes many aspects of marketing, such as the length of content, the playing time of information, and the updating frequency. Among them, the length of the content should be determined according to the audience's stay time. The playing time of information should generally consider the audience's purchasing habits, and be adjusted in real time according to the actual situation. The updating frequency should please the user's goals and audience.
4. Determine the measurement standard
An important reason for measurement is to show the results, ensure the continuous investment of funds, and help oneself understand which content can resonate with users and which content needs to be refined for strategic adjustments. Depending on different goals, the measurement of users can be quantitative or qualitative.
In short, the emergence of LCD advertising machines has brought new ideas and efficient ways to disseminate information in offices and business environments. They enhance the effect of information communication and create a more professional, friendly, and efficient atmosphere for business reception areas.
Post time: Sep-25-2024